Fronteer and Strategiemakers become Elemental.
Find our new mission-first strategy firm here.
"Brands that will thrive tomorrow stand for something. They know what difference they want to make in the world, and inspire consumers to join their journey."
The consumer goods industry is called ‘fast moving’ for good reason. Brands, products and services unheard of 10 years ago, are an indispensable part of today’s daily routine. Most companies have become experts at customer-driven innovation, launching products and services that people can’t resist buying, clicking, tapping and watching. But will they also pass the test of time? Our future is demanding new requirements.
What to expect
We help consumer goods companies navigate through a world in transition, where consumer-driven and society-driven innovation go hand in hand. To deliver consumer goods that are circular, inclusive and inspire customers to make positive changes in their lives. Your new brand narrative is built around your purpose, and will guide you in designing the products and services that people want and the world needs.
Develop a long-term vision for the future of your industry.
Position brands around their purpose to inspire team and stakeholders.